PlatformContent Studio

The cog that turns insight into published work.

Statements, rebuttals, pitches and the corrective content that reshapes what AI reads about you, drafted from the live data behind the alert instead of a blank page, in the language the story broke in.

40+Languages, drafted natively
GroundedIn the real facts behind the alert
One stepApproved draft to social post
From alert to approved in nine minutes

The crisis is real, the facts are thin, and a statement is needed now.

This is the part every other tool leaves to you, at the exact moment you have the least time to do it well.

  1. 00:24

    It opens with the facts loaded

    The crisis brief is already there: 38 posts, 12 authors, 2 press stories, one product batch, and the two things that are not yet confirmed.

  2. +1 min

    Format and tone set

    Holding statement, measured tone, short. The draft is built for the specific format rather than a general-purpose paragraph you'd have to rewrite.

  3. +2 min

    Written in Hindi, natively

    The story broke in Hindi regional press, so the statement drafts in Hindi directly, not as a translation of an English draft that lost its register.

  4. +3 min

    Grounded, and it shows its work

    Every claim in the draft traces to something in the brief. It will not assert the batch issue is confirmed, because the brief says it isn't.

  5. +7 min

    Edited and approved by a human

    Your comms lead tightens two lines and approves. Nothing has left the workspace without a person signing it off, and nothing will.

  6. +9 min

    Repurposed for X

    The approved statement becomes its social version in one step, same facts, right length, without anyone starting from a blank page again.

What it watches

Everything feeding this layer.

Every format a comms team actually has to produce under pressure, drafted from the data that triggered the need for it.

What it drafts

Holding statementsFrom the live crisis brief, facts already attached
Media responsesAnswering the specific story, not a template
Journalist pitchesBuilt from that reporter's actual recent angles
Correction pagesOwned content aimed at what AI engines cite
Social postsRepurposed from an approved statement
Shorts scriptsWhen video is the right answer to video

Languages written natively

हिन्दी Hindiবাংলা Bengaliதமிழ் Tamilతెలుగు Teluguमराठी Marathiગુજરાતી Gujaratiಕನ್ನಡ Kannadaമലയാളം Malayalamଓଡ଼ିଆ Odiaਪੰਜਾਬੀ Punjabiঅসমীয়া Assameseاردو UrduEnglishEspañol SpanishFrançais FrenchDeutsch GermanPortuguês PortugueseItaliano ItalianNederlands DutchРусский Russianالعربية Arabic中文 Chinese日本語 Japanese한국어 KoreanTürkçe TurkishTiếng Việt Vietnameseไทย ThaiBahasa Indonesia IndonesianBahasa Melayu MalayPolski PolishSvenska SwedishDansk DanishNorsk NorwegianSuomi FinnishΕλληνικά Greekעברית HebrewČeština CzechMagyar HungarianRomână RomanianУкраїнська Ukrainianفارسی PersianKiswahili Swahili
Every language

Written in the language it needs to be read in.

A holding statement drafts natively in the language the story broke in, so the register is right for the audience actually reading it, not translated after the fact.

42Languages read and written
12Of them Indian
0Machine-translated first
In the product

The screen your team actually opens.

Illustrative numbers. Your workspace runs on your brand's real data from day one.

Brillaince · Content Studio

Content Studio

Drafting · holding statement

Live

Grounded in

38 posts2 press storiesCrisis briefKey messages

Language

हिन्दी HindiEspañolEnglish

Draft types

  • Holding statementCrisis
  • Media responsePress
  • Correction pageAI Reputation
  • Shorts scriptYouTube

Drafts this monthReviewed and approved

46+18
How it works

From raw signal to something you can act on.

  1. 01

    Grounded, not generic

    Every draft starts from the actual facts behind the alert: the posts, the stories, the brief. Not a template with your brand name dropped into it.

  2. 02

    In the language it broke in

    A statement drafts in Hindi, Spanish or English, whichever the story is actually in, so the response reaches the audience that's reading it.

  3. 03

    One draft, several outputs

    An approved holding statement becomes the social post that goes with it, without starting the work over in another tool.

What you get

Content Studio, in full.

40+ languages

Drafted natively in the language a story broke in, not translated after the fact.

Data-grounded drafts

Every draft cites the real numbers and facts it was built from, and won't assert what the brief hasn't confirmed.

Crisis statements

Holding statements and media responses that start from the live crisis brief.

Competitive-angle drafts

Positioning drawn from what's actually happening to a rival, without ever naming them.

Repurposing

An approved statement becomes its social version in one step, with the facts intact.

Human approval, always

Nothing publishes itself. Every draft waits for a person, because that's the only responsible design.

Who it's for

The same layer, three different jobs.

PR & comms agencies

Respond for six brands at once

Each client's drafts are grounded in that client's own data and key messages, in the language their market reads.

Corporate communications

Have a statement before the meeting

The holding statement is drafted from the brief before the first crisis call starts, so the discussion is about judgement, not typing.

Brand & marketing

Fix what AI is citing

Correction pages aimed specifically at the source an engine is quoting, rather than generic content nobody asked for.

The difference

With and without Brillaince.

Without BrillainceWith Brillaince
Starting pointA blank page, at the worst momentThe real facts behind the alert, loaded
LanguageWrite in English, translate laterDrafted natively in the language it broke in
Statement to social postA separate task, started from scratchOne step from an approved draft
Factual disciplineWhatever the writer assumedBounded by what the brief actually confirms

What this deliberately doesn't do

Every monitoring tool's page is wall-to-wall claims. Here is where the honest line sits.

  • It never publishes for youEvery draft is reviewed and approved by your team. Content Studio removes the blank page, not the judgement call, and that line doesn't move.
  • It won't assert what isn't confirmedIf the brief says the batch issue is unconfirmed, the draft will not claim it's resolved. Drafts inherit the honesty of the data behind them.
Connected

Works with the rest of the platform.

Content Studio isn't a standalone tool. It feeds, and is fed by, every other layer Brillaince tracks.

Questions

About Content Studio.

Does it publish for us?

No. Every draft is reviewed and approved by your team before anything goes anywhere. That's a deliberate line, not a missing feature.

What can it draft?

Holding statements, media responses, journalist pitches, social posts, Shorts scripts, and correction pages aimed at what AI engines are citing about you.

Which languages does it write natively?

40+ languages, including all 12 Indian ones: Hindi, Bengali, Gujarati, Marathi, Telugu, Tamil, Kannada, Malayalam, Odia, Assamese, Urdu and Punjabi, alongside English, Spanish, French, Arabic and the rest.

How does it know our tone of voice?

From your key messages, press-release boilerplate and previously approved drafts, all configured in your workspace rather than guessed at.

Get started

See content studio on your own brand's data.

A live walkthrough with our team. No slideware.

Book a Demo